COVID19...How Eager Are Voters?
Since the coronavirus pandemic began, we’ve been analyzing the data from our groundbreaking and up-to-the-moment research on COVID-19...
5 Ways a Digital Marketer Can Supercharge Your Online Outreach
In today's world where people are glued to their devices for work and for play, the most important advertising delivery platforms are...
Marcus by Goldman Sachs: Perfectly Positioned Post-Pandemic...
In an exclusive interview for the Banking Transformed podcast, Dustin Cohn, head of brand and marketing at Marcus by Goldman Sachs...
How People Feel About Working Remotely
According to the U.S. Census Bureau, nearly one-third of the U.S. workforce, and half of all “information workers”, are able to work from...
15 Minutes is all you've got...
A recent study revealed that 92 percent of people only want to travel 15 minutes or less to make everyday purchases. We all do it....
Create a Customer Avatar...
Customer Profiling: A time-tested recipe Brands that excel at customer experience have one thing in common. They understand how to...
It's All About The Message...
We’ve talked about the powerful role messaging plays in your brand identity and integrated communications strategy. A well-crafted...
The Next 50 Years of The Internet
Themes about the next 50 years of life online CREATING A FAIR AND EQUITABLE DIGITAL FUTURE Humanity’s responsible Digital life will...
Manipulating Facebook (yes it covers hacked accouts)
You've heard all kinds of things, both on the news and through social media about the problems. Here's the fourth in a series by Destin...
4 Marketing Principles to Live By
As the chief marketing officer at Calvin Klein, Inc. and the chief digital officer at PVH Corp., I’m always reminding our C-suite and my...
