Macy’s Is Betting on Online Shopping and Reimagining Their Brick and Mortar Stores.
Adrian Mitchel was formerly CEO of home furnishings retailer Arhaus, chief operating officer and CFO at Crate & Barrel, and strategy and...
The COVID19 Anniversary Economic Impact
The Yelp Economic Average showed as of August 31, 163,735 total U.S. businesses on Yelp have closed since the beginning of the pandemic...
10 practical ways to grow your local business with digital marketing in 2021
Digital marketing for local business is quite different from how to do marketing for a national or global business. Yes, we mostly use...
Rocket Mortgage and Tracy Morgan just won the title of ‘Most Hilarious Super Bowl LV Commercial’
Rocket Mortgage just won the title of ‘Most Hilarious Super Bowl LV Commercial,’ thanks to Tracy Morgan, a suburban family looking to buy...
Digital Marketing is Like Baseball; Why it's not working for you
Baseball is a great analogy for digital marketing. Many marketers were still thinking of “traditional” versus “digital.” This made sense...
5 Digital Marketing Hacks to Increase Sales
Digital marketing is the most effective way to reach your target audience and drive traffic to your website, generate leads, and close...
Can Social Media Data Predict the Winner of the 2020 US Presidential Election? The Latest Trends
Can social media data predict the outcome of an election? It's a key question many have asked, and have worked to decipher from the...
US B2B digital ad spend soars 22.6%
In the silver linings department, we have an unlikely development: B2B digital ad spend is leading the charge. The disappearance of...
WHAT WILL A POST-PANDEMIC POLITICAL CAMPAIGN LOOK LIKE?
Campaigns have spent the last six months figuring out how to get voters to the polls during a pandemic, responding on the fly to the...
Restaurant Biz:NEW TWISTS ON TAKEOUT!
After five months of to-go meals, operators are trying to tempt consumers with creative menu and packaging spins. The new Nacho Meal Kit...
